Entrepreneurship 102: What Can You Do for Your Customer?

Entrepreneurship 102: What Can You Do for Your Customer?课程简介：前往报名学习

Entrepreneurship 102: What Can You Do for Your Customer?课程简介：

What Can You Do for Your Customer?

前往报名学习

Entrepreneurship 102: What Can You Do for Your Customer?课程目录：

Welcome to 15.390.2x Entrepreneurship 102!!!

--And Here We Go!

--Meet Our Course Team

--Meet Our Entrepreneurs

--Meet Our Community TAs

--Syllabus

Step 6: Full Life Cycle Use Case

--What is a Full Life Cycle Use Case?

--How Do You Do a Full Life Cycle Use Case?

Step 7: High-Level Product Specification

--Developing a Concept for a Product

--The Quickest Way to Validate Your Idea

Step 8: Quantify the Value Proposition

--What is a Value Proposition?

--Developing a Quantified Value Proposition

Step 9: Identify Your Next 10 Customers

--With One Data Point, You only Have a Starting Point

--How to Find the Next 10 Customers

Step 10: Define Your Core

--The Secret Sauce

--Many Different Examples of a Core

Step 11: Chart Your Competitive Position

--Focus on What You Do Best, Don't Focus on the Competition

--“Entrepreneurship isn't a Game of Checkers"

Assignments

--Assignments Description

Final exam

Entrepreneurship 102: What Can You Do for Your Customer?授课教师：

Bill Aulet-执行主任-麻省理工学院-Martin Trust创业中心

比尔•奥莱（Bill Aulet）是麻省理工学院Martin Trust创业中心执行主任，同时也是麻省理工学院斯隆管理学院的一位高级讲师。他还是一位有着25年成功商业经验的连续创业者，曾为他的企业成功募集超过1亿美金的资金，而这些公司也创造出总计超过数亿美金的市场价值。另外，他也是麻省理工学院旗下两间公司的总裁以及首席执行官（Cambridge Decision Dynamics和SensAble Technologies）。